When it comes to marketing, there are tons of moving pieces - websites, social media, digital advertising, blogs, sales, and on and on. If you already have a marketing department, this may not be a big issue. However, if you are an executive doing your company’s marketing in addition to your normal duties, this can be overbearing.
Don’t worry! There is a light at the end of the tunnel and it’s called HubSpot, the one-stop-shop for all marketing and sales needs.
To start, here are some ROI Statistics from HubSpot:
Still not convinced? Here’s why executives need to use HubSpot:
1. It’s everything you need and more
As I mentioned, HubSpot is an all-in-one platform. You can manage your social media, email marketing, sales, website, analytics, and more without needing to open another tab in your web browser. Talk about convenience!
2. Integration with other apps
While you may not necessarily need to use other platforms if you have HubSpot, it still integrates seamlessly with other programs.
3. Inbound marketing
HubSpot is the best tool to launch your inbound marketing strategies. What exactly is inbound? It is a way of attracting, engaging, and delighting customers with content that solves problems they already have. It involves writing blogs, social media, and more. Learn more about inbound strategies.
4. Easy to use
Unlike other website or landing page platforms like WordPress which can be confusing, HubSpot is straightforward to use. Practically anyone could navigate through its simple layout and in fact, their website UX and UI were tested on a drunk user before launch!
5. SEO
HubSpot will analyze your website content and inform you of ways to improve your SEO through updated meta descriptions, header tags, and more.
6. HubSpot Academy
Want to learn more about various marketing and sales strategies? You easily can by taking HubSpot Academy courses! Alongside education, you can also get certified in different topics, building your credibility as a marketer.
7. Sales automation
As soon as someone clicks a CTA or takes a desired action, HubSpot will turn this contact into a new lead. Leads will be kept and brought into the buyer's journey in the system.
As you can see, there are many benefits of using Hubspot and several more that weren’t mentioned! If you’re looking for an easy and thorough platform to help in your marketing and sales efforts, this could be for you.
Next Steps
So, what do you do from here? Contact us today and we can help you launch your new marketing strategy and start growing your business with HubSpot.
Is your business already using HubSpot, but needs more help to get the most benefit? Consider working with a certified HubSpot partner.
Marketing Monsoon, LLC is a growth agency specializing in lead generation, sales enablement, and customer engagement for alternative energy, healthcare technology, and staffing and HR companies. Our expertise includes strategy development, content marketing, lead generation systems, local search marketing, social media marketing, and email marketing. Get started on your strategy today by reaching out to Marketing Monsoon at (866) 851-1793.
